waypoint marketing

Simplify Your Summer Camp Marketing
with Fractional Marketing Services.

What is a fractional marketing lead?

A fractional marketing lead is a part-time, outsourced marketing expert who provides strategic marketing support and, if needed, leadership, to an organization. It’s a cost-effective way to access professional marketing experience without the full-time salary and benefits of an employee or the exorbitant mark-up of a full marketing agency.

“I’ve known and worked with Sarah for over ten years. She is a gifted communicator, strategist, and executor. She gets the vision and doesn’t miss a detail in implmenting it—I have rarely seen this combination of gifts in one person to such a high level.”

Rob Ribbe

“Sarah works fast without compromising quality. Most recently, she built our new website to reflect updated branding. Within a week we had a website we could publish.”

Rachael Botting

“Sarah took a complex annual giving strategy and operationalized it into a clear, executable plan. Her ability to connect strategy to execution, while staying detail-oriented and outcome-driven, made all the difference.”

Charles Audino

Grow Donor Engagement at Your Camp

Do you need an donor acknowledgement plan? A communication and content calendar? Solicitation guidelines? Let’s get started.

Increase Summer Staff Leads

Increasingly, camps’ biggest issue is filling summer staff roles, not camper beds. Let’s work together to build a SMART action plan to grow your summer staff applicants.

Explore the Google Ad Grant

Are you a 501(c)(3) nonprofit? If so, you could qualify for up to $10,000 in advertising, per month, for free. Reach the right people, right when they're searching. Let me show you how.

What can you do with

W A Y P O I N T?

Bring on the exact level of marketing you need, no overhead.

Save your time while improving marketing results.

Experience expert and results-driven work.

Let’s Connect

Email: contact@waypointmarketing.co

Phone: 309.235.6411

Location: Wheaton, IL

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