Waypoint Services
We want to solve sticky problems and pull off those wild BHAGs with you. Oftentimes, the work calls for more than one service. The following lists outline the types of services that Waypoint Blueprints typically include.
Marketing
Bring in marketing expertise exactly where you need it:
Marketing Strategy & Action Plan
Website Content
Rebranding & Brand Guidelines
Promotional Materials
Marketing Campaign Oversight
Search Engine Optimization
Digital Advertising
Social Media Management
Marketing Workflows & Processes
Marketing Budget
Copywriting & Editing
Google Ads
Fundraising &
Donor Support
Bring clarity to your fundraising activities with:
Annual Giving Strategy & Action Plan
Donor Acknowledgement Plan & Content
Promotional Materials
Content & Communication Calendar
Google Ads Management
Unlock up to $10k/month in Google advertising credits that covers:
Google Analytics Website Connection
Google Ad Tracker
Keyword Research
Ongoing Management & Optimization
Bid Management
Ad Group Structuring
Ad Copy
Ad Testing
Negative Keyword Optimization
Ad Targeting
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